What Is Google PageSpeed Insights?

All high-quality websites don't require users to wait long until pages load

People who are new in the digital marketing world often ask – what is Google PageSpeed Insights? Truth be told, without this convenient and easy-to-use tool, content distribution and developing engaging web pages would be impossible. The reason behind this is the fact that one of the integral features of top-ranking pages is a short […]

What Happened When Google Updated E-A-T to E-E-A-T and Why it’s Important

Google's homepage and logo on tablet

For Google Search rankings, proving first-hand experience is more crucial than ever. Until now, Google’s algorithm used the E-A-T concept was used to evaluate whether Google’s search ranking systems were actually providing useful and relevant content.  It focused on content that demonstrates expertise, authoritativeness, and trustworthiness. But, the concept has now been updated, and Google […]