What Are the Benefits of Using WordPress for Your Business?
For a business to become successful and relevant on the world wide web, they need a good, optimized website. They can hire the best SEO agency and invest in improvement, but that’s not all. They should learn about the benefits of WordPress before letting marketing experts take the reigns. While it could be enough to […]
301 vs 302 Redirect – Understanding the Difference and Choosing the Right Option for Your Website
As a website owner, it is crucial to understand the differences between different types of redirects and their implications on the website’s SEO and user experience. Choosing between 301 vs. 302 redirect might be among the most important decision you will make for your website. To understand why this choice is important, you should delve […]
Where Did You Go? The Case of the Error 404
The infamous HTTP error 404 is largely considered the bane of webmasters all around. Most of us have encountered such a page – when you click on a link, but instead of opening a web location, you get an error message. Let’s explain exactly what this means for your website’s SEO efforts and ranking. 404 […]
How to Improve Website Speed
Websites with high performance are the ones that have a high number of returning visits, better conversions, engagement, and overall better user experience. It’s basically the first impression your business makes on potential clients. This is the reason why knowing how to improve website speed should be imperative for any enterprise. If you’re an enterprise […]
What Is Google PageSpeed Insights?
People who are new in the digital marketing world often ask – what is Google PageSpeed Insights? Truth be told, without this convenient and easy-to-use tool, content distribution and developing engaging web pages would be impossible. The reason behind this is the fact that one of the integral features of top-ranking pages is a short […]
What Happened When Google Updated E-A-T to E-E-A-T and Why it’s Important
For Google Search rankings, proving first-hand experience is more crucial than ever. Until now, Google’s algorithm used the E-A-T concept was used to evaluate whether Google’s search ranking systems were actually providing useful and relevant content. It focused on content that demonstrates expertise, authoritativeness, and trustworthiness. But, there’s a Google E-E-A-T update, expanding the concept […]